How to Build Your Author Platform
Today’s writing and publishing world is highly competitive and as authors, you will need to represent your "business" — you and your work — with a solid foundation that exhibits your writing resume.
How to Market Your Book
Your book is much like a business and marketing is no exception. Daydreaming about the best-sellers list won’t get you any closer to breaking the top 10.
How to Host a Successful Book Signing
Organizing book signings, readings and public appearances is a vital element of an author’s marketing campaign as well as an influencer on the author’s level of success.
3 Steps to a Successful Press Kit
Every author can build his or her own press kit to communicate with the media. Follow our steps to build a strong press kit.
Establishing Your Marketing Platform
A platform is simply a complete and comprehensive plan that defines your audience, how you’re going to reach them and why they should care about you and your book.
How to Use Facebook and Twitter to Promote Your Book
Learn how to set up a Facebook and Twitter profile to maximize your author online presence for your self-published book.
An Author's Introduction to Social Media and Networking
Learn how and why authors should use Facebook and Twitter to promote their self-published book and establish an online presence.
Joining Book Festivals: 5 Ways To Maximize Your Appearance
You may think that a booth and a couple of books are enough to make an impact at a literary event. But that’s not always the case. To make the most out of your experience, you need to think outside of the box. We list down 5 things you should do to maximize your stay at book fairs.